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Regal Revival: Gopi Vaid’s Nizaam Brings Heritage to Life

There’s something about Nizaam that doesn’t let you scroll past. Maybe it’s the shimmer that catches light like a secret, or the way each thread seems to hum an old...

This Karwa Chauth Embrace Silhouettes of Tradition, Woven With Love

When the moon rises full and luminous on Karwa Chauth night, it witnesses more than just ancient rituals, evolving through the evolution of devotion itself, where you stand at your...

The Many Phases of Goddess: Love Letters Wrapped in Silk & Sequins

The festival lights are glimmering, dhol beats are calling and somewhere in your wardrobe a conversation is happening. About what ? The season of divine nine nights, where femininity doesn't...

Beyond The Cultural Legacy of Fashion: Festive Kurta Sets That Are Altering Definitions of Occasion Wear

In the realm of sophisticated fashion, there exists a seamless intersection of an ancestral artistry and contemporary refinement where designs are not just being crafted for the women who seeks...

Twirl in lush: Anarkali Suits Rooted in Heritage, Crafted for Today

The world where fast fashion and trends constantly reshape the definition of beauty and fashion every moment, there’s something beautiful and timeless about “Anarkali Set”, dating back to the 16th...

Across Cultures, Into Closets: The Dhoti Set Edit by Gopi Vaid

The dhoti has long been a symbol of tradition in India, worn with pride across regions, from Bengal to Gujarat, Tamil Nadu to Punjab. But at Gopi Vaid, we’ve reimagined...

Gopi Vaid

‘Gopi Vaid’ has currently become a household name for its stunning designs and silhouettes that resonate with a wide section of Indian women. The luxury ethnic wear brand began its journey in 2002, even before its establishment, when Gopi united with her friend Arnaz Soonawalla, an ENT surgeon. Arnaz’s unique understanding of fashion and design aesthetics matched those of Gopi’s and their long-standing school friendship soon translated into a business partnership, giving birth to this dynamic brand.

Gopi Vaid was established in 2003, and they started their journey with just handblocked kurtas and tunics. From the very beginning, their aim has been to create designer clothing that is beautiful, easy to wear and long-lasting. Gopi’s family background in the textile industry ensures that only the best fabrics are used with absolutely no compromise on quality. In fact, many of the karigars currently working with the brand belong to the same families who worked at Vaid’s mother’s atelier. Through the brand’s designs, the duo’s creative aesthetics combine with the artistry of these karigars resulting in intricate pieces.

At present, the brand has grown to great heights with both national and international clientele. You can discover a wide range of designer Kurta Sets, Sharara Sets, Dhoti Sets, Lehengas, Co-ords, Kaftans and more. You will surely find something to suit your tastes no matter what your style, fully traditional or fusion. From floral patterns to attractive prints, subtle embroideries to heavy ones, pastel hues to dark shades- there is something for everyone!

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